foto: Massimo
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Brutally Early Club è un appuntamento alle 6:30 del mattino nel quale alcuni artisti, creativi o semplicemente amici sperimentano l’energia della città a questa ora insolita. Avevo già fatto un Brutally Early Club a Madrid con Domenico (@urbanohumano) e Juan (@juan_) e questa volta, durante il mio soggiorno in Italia, ho sperimentato questo formato in spiaggia, con tre amici che vedete nella foto qua sopra.
Ecco un piccolo video realizzato quella mattina. Era solo qualche giorno fa, il 10 agosto credo. In auto scendevamo dalla collina al mare, mentre ascoltavamo i Sigur Rós.
Ecco come Hans Ulrich Obrist, co-fondatore del Brutally Early Club, spiega il senso di questa iniziativa in un’intervista realizzata da More Intelligent Life:
More Intelligent Life: What did you eat for breakfast this morning?
Hans Ulrich Obrist: I always have coffee and porridge for breakfast. My breakfast happens very early, at 6.30am, because I wake up early. I founded a club, which is called the Brutally Early Club. It’s basically a breakfast salon for the 21st century where art meets science meets architecture meets literature. The reason why I decided to do my club at 6.30am in different cafés, which are open so early, is because in 21st-century cities it’s become very difficult to improvise. Everybody has a schedule and it becomes really difficult to decide from one day to the next to gather for a meeting. You have to plan it weeks and weeks in advance. It’s so important to have improvisation in cities. Most people are free at 6.30, so that’s the idea of the Brutally Early Club and I have done it ever since I moved to London.